I posted not long ago about Coldwell Banker making their website "iphone friendly" with an innovative browsing experience on a mobile device. Well, the folks at Coldwell Banker are living up to thier new slogan, " We never stop moving" with yet another innovation using the Blackberry. Anyone browsing www.Coldwellbanker.com on a Blackberry will now be able to view the website in a mobile ready environment with easy navigation and clear, larger photos of the listings. So what is this rush to be on mobile platforms all about? More and more consumers are using their mobile phones for Internet browsing than ever before, and the Blackberry suite of phones is popular and easy to use for doing just that. The brand is making an effort to make sure your listings are everywhere the consumer is and available to them at any time they want to browse them. Having a mobile version of coldwellbanker.com specifically tailored to the Blackberry will help us accomplish just that. What kind of information will be available on the Blackberry version of coldwellbanker.com? Consumers will be able to do property searches and use our Home Value Estimator tool from their Blackberry. Theyll be able to browse through photos of properties, see property detail information, and even contact a local Sales Associate all from their Blackberry device. Is the Blackberry version of coldwellbanker.com different than the normal site? Yes and no. Its different in that consumers will visually experience a new design that is optimized for viewing on the Blackberry. But the consumers will be able to search for the same properties on coldwellbanker.com just as if they were in front of their computer screen. Do I have to do anything different to my listings on the Blackberry version of coldwellbanker.com, especially since there are so many different Blackberry devices? No, your listing information that is populated on coldwellbanker.com will automatically be displayed and formatted for the appropriate version of the Blackberry the user has. How do consumers find the Blackberry version of coldwellbanker.com? Its pretty simple. Blackberry users just open up their browser and go to coldwellbanker.com. They will immediately be presented with the brand new browsing experience of the coldwellbanker.com website without having to download an application or do anything at all. What if I dont have a Blackberry, can I still access coldwellbanker.com on my mobile phone? While the Blackberry version of coldwellbanker.com is specifically tailored for viewing on the Blackberry, it can work on other smartphones like Treos or Windows Mobile devices. You can try it out by going to m.coldwellbanker.com to see if it works on your smartphone. Of course if you have an iPhone, you have your very own coldwellbanker.com experience tailored for that device by just pointing your browser to coldwellbanker.com.